Blair Jarvis, Administrator
In general I have liked using DirectRT and MediaLab very much. The programs are easy to learn and intuitive for researchers (and especially research assistants) who might have little to no programming experience. The customer support has been outstanding, and in my view is the best in the industry.
Bruce Bartholow
University of North Carolina, Chapel Hill
Blair Jarvis, Administrator
This is the most user friendly program that I have ever used (and I have tried many). To me, the most impressive quality about it is that I can train students in how to use it in a very short period of time. This is a boon to anyone teaching research methods where students are devising their own experiments. Using MediaLab has made my students excited to do research as it does not limit the type of stimuli material they need to use. The reaction time measure in the basic module represents a great way to blend current social cognition methodology into design and is also a commendable feature. The technical support is wonderful, and the fact that the head programmer is very accessible give the user a lot of comfort. This program is THE way to do computer research!!!
Regan Gurung
University of Wisconsin, Green Bay
Blair Jarvis, Administrator
I've tried the DirectRT implementation of the IAT. It worked like a charm and has an appearance very similar to the lab procedures we've been using for the last few years.
Anthony Greenwald, Co-Creator of the IAT,
University of Washington
Blair Jarvis, Administrator
Of all lab software packages I have used now, MediaLab and DirectRT were not only the most flexible tools, but also the ones which were most easy to handle. The programming is so easy that even an inexperienced research assistant can create basic experiments within a day of practice. And the two programs are capable of combining nearly any kind of stimulus and response you may wish to use for your research. Most importantly, the service provided by empirisoft is exceptional. In fact, I can't think of any better lab software for psychological research.
Bertram Gawronski,
University of Western Ontario
Blair Jarvis, Administrator
I plan on purchasing MediaLab for 31 machines. I'm sold on your product! You really don't have any competition. This is easily the best product on the market for researchers interested in running computerized experiments.
Stephen M. Smith,
North Georgia College
Blair Jarvis, Administrator
We often look at effort or time on a task, and MediaLab has a built-in feature that unobtrusively allows us to get timed data for any aspect of our study - everything from time spent reading stimulus materials to completion of individual dependent measures. My graduate students have found programming in MediaLab to be very easy to learn. They have been able to begin running studies within days of being introduced to the program. It has cut the amount of time required to prepare an experiment in half; we no longer need to create multiple versions of the experimental materials or waste time at the copy machine to produce them. It has eliminated the need for data entry or conversion - the data are automatically stored in SPSS and Excel formats and ready for analysis. We also have noticed that research participants seem to be more engaged in experiments using MediaLab. MediaLab has greatly facilitated the research being conducted in my lab.
Gifford Weary,
Ohio State University
Blair Jarvis, Administrator
Perhaps the most exciting thing about MediaLab software is its potential to expand the types of research questions we can address. MediaLab gives researchers the full benefits of interactivity -- both in presenting information and in assessing responses.
Sharon Shavitt
University of Illinois, UC
Posting Permissions
Reply With Quote